Bloom & Wild are working hard to create a diverse and inclusive culture where everyone’s perspectives are valued, and everyone can thrive. Following an initial donation last year in response to the Black Lives Matter movement, the London-based online florist has now taken their support further by selecting Blueprint for All as one of their charitable partners who will benefit from their ongoing cause-related marketing campaign, with a donation to Blueprint for All being made every time a sale occurs through their Instagram page.
We caught up with Head of Brand, Jo Reason, to discuss what led Bloom & Wild to Blueprint for All and the benefits of this partnership to them and their employees.